1. About the Booking Cares Fund
A. Why is Booking.com doing this?
In helping travellers to explore and experience more than 146,000 unique destinations all over the world, Booking.com also seeks to contribute to the ongoing health of these same destinations so that future generations can continue to enjoy them for years to come.
For the past five years we have contributed to improving destinations all over the world by volunteering our time and expertise through the Booking Cares Volunteer Programme. Our17,500+ employees have been making a difference by partnering with local organisations that are working on sustainable tourism initiatives all across the globe.
In 2017 Booking.com launched the Booking Booster, a three-week accelerator programme for scale-ups dedicated to sustainable tourism, culminating in an opportunity to pitch for grants of up to €500,000. With the Booking Booster, we aim to turn tourism into a force for good by supporting a select group of extraordinary startups as they look to scale their businesses and impact globally.
Booking.com wants to make a positive, lasting impression on the global tourism industry. We know that change is a process carried out by an entire ecosystem. An ecosystem where travel operators, researchers, NGOs, institutes, social enterprises, and government entities are working hand in hand to create a more sustainable future for the global travel industry.
Therefore in 2018, Booking.com also launched a grant fund to support pioneering non-profit initiatives in sustainable tourism. The Booking Cares Fund champions sustainable tourism projects in their search for new and unexpected solutions that reimagine the tourism and travel space. With the Fund we support projects that strengthen local communities, preserve and promote local culture, help disperse tourism more evenly and protect natural resources.
The Booking Booster Programme, The Booking Cares Labs and the Booking Cares Fund have all been specially designed to support important players in different sectors throughout the entire sustainable tourism ecosystem. By identifying, funding and mentoring early stage startups, social enterprises scale-ups and the non-profit projects from universities, governments and NGOs that bring them all together, Booking.com can help make an even more meaningful impact to affect real change and guarantee a healthy and sustainable future for thousands of destinations all around the world.